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• Track individual Internet habits on your site to see exactly what pages individuals visited and how long they were there.
• Track what time of day your customers are online/ checking their e-mail to time the launch of your campaigns with their schedules.
• Learn the true demographics of your customers.
• Discover what other sites and search engines are sending you traffic and when.
• Track how many e-mails were sent, how many were received, how many were opened and when they were read.
• Eliminate bad e-mail addresses.
• Forward e-mails to friends with viral marketing.
• Track links clicked on from your e-mails.
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• Show how many leads you have by category, membership, outings, banquets, weddings, real estate, golf schools, meetings, rooms, etc.
• Show how much revenue is projected from each group (adjusted for probability).
• Explains what stage of the sales funnel they are in – from suspect, prospect, lead, sent contract, closed and follow up.
• Exhibits closing percentage by lead source, sales person and category - essential information for future budgeting.
• Display what you need in multiple graphic and numerical formats with easy export to other popular programs.
• Run reports in seconds or you can have Resort Marketing Commander automatically e-mail you weekly and monthly reports on the success of your marketing.
• Track the response from every print ad, e-blast, direct mail campaign or promotion in real time and instantly know what's working!
• Track e-mail opens, site visits, as well as 800 calls and campaign specific URL hits, individual promotional offers and entire campaigns.
• Run multiple offers and see exactly which ones individuals respond to. Then roll out the best offer to your entire database the same day!
• Determine what medium is producing the most leads (direct mail, e-mail, telemarketing, etc.).
• Determine what medium is producing the best ROI per lead (direct mail, e-mail, telemarketing, etc.).
• See exact ROI reports as they happen to instantly determine which campaigns are the most effective.
• Never miss a deadline again. Track your print collateral from creative conceptualization to printing. |